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Plenty of dealers have been adding "market adjustment" to Tellurides for months. I just picked one up for my wife back in January. Luckily in our area, most dealers aren't marking them up, but finding the spec you want can be difficult. We actually drove 2 hours to cleveland to get the one we wanted. However, if i tried to head east (Philly, DC area, etc) those areas were all $5k-$10k over sticker.
I refuse to pay over sticker for any car, let alone a Kia. With that said, it is a really nice SUV for its price point. I'm not an SUV person by any means, but its not bad to drive. Materials, features, infotainment, etc are way better than similarly priced SUVs in its class.
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