Quote:
Originally Posted by Vintage
I am confused - ED pricing is fixed by BMWNA and it is a nice discount below sticker of about 6% of the model base price. You can see it on the webiste summary page once you build your car and then scroll to the bottom and click on ED (with a picture of Das Welt).
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Actually it's 7% in most cases but remember on most cars there is a laundry list of options as well.
If you go in uneducated your CA may be willing to take 7% off of MSRP and leave all of the options at full retail. For the uneducated this might look like a great deal. In my case I would have left over $4000 on the table by doing that.
I think for most buyers it's easier to understand what the invoice price of the car is - either US delivery or ED and then shoot for around $500-$1000 over that price.