I'm sure you're aware, but Ferrari's greatest car, the F40, was a twin turbo V8. Many people who buy Ferraris generally aren't going out and test driving all of the competition, they just want to buy a Ferrari. People don't work their whole lives to finally be able to purchase an Acura or a Lexus, they do it to buy a Ferrari or Lamborghini. An Acura is a very tough sell at $150k.
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